Create a brand identity you LOVE for the business you WANT - without the cost of a brand designer.
It's very much okay to NOT drop 5 figures on a brand identity & strategy - especially when you're first starting out. This course, delivered in bite-sized video format, is designed to help you understand the psychology that goes into creating a brand identity and gives you the tools to craft a brand that makes your dream customer scream 'OMG, that looks SOOOOO GOOD!'
If you want a Champagne Brand, but have a Fiji Water Budget - this course is for you.
A cohesive brand builds trust and credibility, leading to increased customer loyalty, referrals & profit.
Brand clarity creates strong connections, attracting dream clients with your unique value & beautiful visuals.
A strong brand instills confidence, allowing you to stand out & make bold decisions for for your brand vision.
Navigate your vision, harness your values, find your dream customers, and define your unique superpower. I'll show you how a rock-solid brand core will give you new-found business clarity, and shape every brand decision.
Once you have your brand core, I'm going to show you how easy it is to find a brand style that conveys emotion & meaning. Dive into the psychology of colour, fonts, and typography pairings. Every choice feeds into the story behind your brand.
Infuse your brand into your customer journey, social platforms and digital touchpoints. Build recognition and consistency using the Style Guide you create. Our brand checklist ensures your strategy and visuals resonate across all brand assets & platforms.
Take control of your brand identity & your story. This is just the start to learning how to adapt & grow as your business evolves. No one else has your unique vision and I'll be there each step of the way to show you how to bring it to life.
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An easy-to-use Canva Style Guide customizable for your newly created brand identity.
75 minutes of video instruction with examples, visuals and more.
1-year access
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This is the ultimate deal for business-owners looking to create a beautiful brand identity.
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Get the course AND a 60 min 1:1 VIP Zoom Session with Fallon for expert advice & direction on your brand.
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Add on a 60 minute 1:1 VIP Zoom Session with Fallon.
In this session we will go over your specific questions, struggles and ideas related to YOUR brand identity.
Get personalized feedback & expert brand identity consultation.
Walk away with increased confidence & clarity on your brand design in addition to the Create Your Dream Brand Course.
vip package
One year access to the course videos. 1:1 session must be booked within 90 days of purchase.
Due to the digital nature of the course, all sales are final. If you have questions, please reach out.
An existing business, or an idea of a business you want to start and a free Canva account. You do not need have to have any expensive design programs or a design background.
Approximately 75-minutes of video instruction plus a PDF workbook with exercises.
The workbook is provided in PDF format, you may find it helpful to print it out to fill it in.
I don't cover how to make a logo in this course, but do teach you ALL THE OTHER VISUAL IDENTITY portions that go into a strong brand.
The course videos & workbook are self-study. If you add-on a VIP session you get 60 minutes of personalized support on your brand.
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